Anyone considering creating a brand new online shop or revamping an existing one will likely already have at least be familiar with the name OpenCart. Whether you are looking for an e-commerce solution for an existing business or you want to set up a complete online shopping venture from scratch, there are a multitude of advantages to adopting OpenCart as your Content Management System (CMS for short).
One of the major selling points of OpenCart is that it is completely mobile responsive right out of the box. We doubt we need to stress the importance of having your site being fully responsive to mobile devices such as tablets and smartphones and any statistics we might quote with regard to the boom in online shopping via mobile devices will become outdated pretty quickly. Suffice to say, having a site which is fully browsable and functional on smaller screens is absolutely compulsory in this day and age. Gone are the days of having a separate mobile website which is created, updated and maintained by a completely separate mobile CMS. Now you have one site which adapts itself to the size of screen it is being viewed upon, saving you from the time and effort of having to essentially maintain two websites for different screen sizes.
A major benefit of using OpenCart as your CMS is that you can achieve a lot with a relatively straightforward, easy to set up and simple to maintain interface. New products are easy to set up or edit manually, or you can even save time and import new products or product changes using a CSV file. Rapid page caching speeds combined with user-friendly one page checkouts ensure a smooth and fast customer experience that is sure to inspire a lot of repeat business. Setting up categories and sub-stores is also incredibly quick and easy to do with OpenCart – again, you’ll be surprised at how much you can achieve with such an intuitive user interface.
If you have any qualms regarding how long setting up a new OpenCart website might take, why not hire an OpenCart developer to save time? This could also be the route to go if you are looking to set up a new website for your existing business and you are not technically minded or experienced when it comes to the world of e-commerce. Many OpenCart specialists also offer packages that go beyond simply building your site – for example, we at OpenCart Specialist will continue to work closely with you should you wish to opt for one of our Shop Maintenance packages.
As well as hosting and development, we are more than happy to assist you as you delve into the world of digital marketing. To this end we can provide newsletter subscription services as well as assistance with SEO and PPC management, ensuring that you optimise your selling potential in the modern digital era. If you’d like to learn more about OpenCart and find out if OpenCart is the correct CMS solution for your business needs, please do not hesitate to get in touch with us today!
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- The Advantages of Using OpenCart for Your Responsive Website - 28th March 2016